Airwala

Brief

Wouldn’t we all love it if we could travel in style and at the lowest possible price? Well, Airwala believes in offering just that. They make International travel awesome and offer the cheapest airfares. The brief was to keep the identity vibrant and appealing to customers looking for bargains.

Interpretation

The identity expresses just what they believe in, a vibrant and refreshing welcome to its customers. Use of the swoosh flight indicates cheap air-travel with swift bookings! The use of a less casual type is to roll out the ‘feel-good factor’ making travel fun yet comfortable on the pocket for its customers.